The cONCILIO
The Concilio is a leading nonprofit organization in North Texas dedicated to creating opportunities for Latino families through education, health, and economic programs. With more than 40 years of impact, The Concilio has reached over one million individuals across Dallas–Fort Worth, partnering with schools, businesses, and community organizations to close gaps and support long-term success.
As their ongoing full-service communications partner, our Dallas–Fort Worth PR and marketing team provides comprehensive support across brand, media, and digital strategy. We manage media relations to secure local and national coverage, guide crisis communications to protect reputation, and lead year-round campaigns. Our work includes launch strategies for reports and community events, social media strategy and content creation to drive digital engagement, and executive positioning to elevate leadership visibility. We also oversee website management, ensuring The Concilio’s online presence reflects its mission and connects with diverse audiences across the region.
Through this ongoing partnership, we help The Concilio amplify its voice, expand its reach, and continue serving as a trusted resource for Latino families in Dallas and Fort Worth.
We drive visibility for The Concilio across both English and Spanish-language media, generating 25 million earned impressions through 37 placements. Our work includes revising press materials, supporting year-round announcements, and maintaining proactive crisis plans and protocols. We provide media briefings for executive spokespeople, lead campaign launches to roll out new messaging, and manage award submissions to spotlight organizational excellence. This ongoing, full-service approach ensures The Concilio’s voice resonates with diverse audiences across Dallas–Fort Worth and beyond.
We manage The Concilio’s year-round social media to support community events, North Texas Giving Day, end-of-year campaigns, the summit, and report launches with bilingual content. In 2024, this strategy grew the audience by 113%, delivered 410,000+ impressions, boosted engagement by 42%, and drove a 2,200% increase in video views. With creative content, graphic support, and toolkits, we extend The Concilio’s reach and strengthen its digital presence across Dallas–Fort Worth
We oversee The Concilio’s year-round email campaigns to ensure consistent, mission-driven communication with donors, partners, and the community. From North Texas Giving Day and end-of-year appeals to the annual summit and ongoing program updates, our team develops bilingual content that resonates with diverse audiences across Dallas–Fort Worth. We provide design, copywriting, list management, and scheduling support, tailoring each campaign to drive engagement, highlight impact, and strengthen donor and sponsor relationships throughout the year.
We produce dynamic content, including video shoots that bring The Concilio’s programs, annual summit, State of Latinos report, and Get Up, Get Moving! Health and Fitness Fair to life. These storytelling assets are designed to drive awareness, engage donors and sponsors, and strengthen community support year-round.
• General PR & Marketing Counsel: Provide The Concilio with ongoing support as their PR & Marketing counsel for year-round efforts.
• Website Management: We manage The Concilio’s website to ensure its digital presence stays current, user-friendly, and reflective of the organization’s mission and impact.
